I know this Continent produces some of the least greenhouse gases , and hence we don't really give ashit about the go green trend the rest of the world is on., but help out where you can.Just don't buy a fuckin Prius, those things disgust me. Levi's is hitting you with some green jeans, known as Levi's Wateless jeans.
Did you know the average pair of jeans uses 42 liters of water in the finishing process? Levi's hopes to significantly reduce the excess water usage in manufacturing by 96% (1 1/2 liters) using new processes such as removing water from the stone wash and using ozone machines to clean fabric without a wash cycle. This week the brand is launching their new Waterless line which will feature key styles such as the 501 and 505 that were created using these new processes.My Question is, if you acn make jeans this way, why not scrap the old method and use this a s the default? Instead of having a green range, which i presume we'll be paying a premium for? This aint free range chicken, it didn't cost you more to make these, spread some saving our way.
L.G
levi's
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